Description

1. Review & Discuss Your Customer Segments Before & After Desired States.
2. Review & Discuss Your Core Value Proposition.
3. Review & Discuss Your Key Selling Points.
4. Review & Discuss Your Traffic Sources.
5. Review & Discuss Your Lead Magnets.
6. Review & Discuss Your Tripwire Offers.
7. Review & Discuss Your Core Product Offers.
8. Review & Discuss Your Upsell and Cross-Sells.
9. Review & Discuss Your Retargeting / Return Paths.
10. Establish Priorities For The Upcoming Racing Season or Single Race Event.
11. Deliver before & after state document for a key segment.
12. Deliver customer journey overview map.
13. Deliver detailed & prioritised eCommerce strategy value map.